Facebook Launches Whatsapp Digital Payment Service: Back in 2014, Mark Zuckerberg, the owner of Facebook bought Whatsapp Messenger. Facebook announced it was acquiring Whatsapp Messenger for US$ 19 Billion. Whatsapp is Facebook’s largest acquisition to date.
Since Facebook’s big buy, Whatsapp community has grown tremendously over the years. It has benefitted Facebook in many ways. Whatsapp, being in the lead since the start, has allowed Facebook to stay on the top.
Let us dig into the details of Facebook and Whatsapp.
Why Did Facebook Buy Whatsapp Messenger?
Facebook Launches Whatsapp Pay
Facebook has launched on Whatsapp digital pay in Brazil, and now it is planning to do it in India. It has capitalised on its popularity in the emerging markets.
Whatsapp pay is an attempt to promote small businesses. Basically, in Whatsapp pay, one can transfer money or do small transactions via Whatsapp. One doesn’t have to use PayTM or Google Pay.
In January 2020, Mark Zuckerberg gave an outline for the new ‘Whatsapp Pay’ for India, Indonesia and Mexico. Facebook has already launched Whatsapp Pay in Brazil as it is the 2nd highest Whatsapp user lead by India.
Since then, Facebook has been trailing 400 million users (of Whatsapp) in India. However, no further details regarding the app are out as of now.
Stay tuned to find out more!